How can we deal with cities getting... too popular? From Amsterdam and Dubrovnik to Venice, in this episode we head to the European cities whose intense footfall is tangibly affecting the quality of their tourism - and the lives of residents. We meet Geerte Udo from amsterdam&partners, deputy mayor of Dubrovnik Jelka Tepsic and Valeria Duflot who heads up Venezia Autentica: three women tackling overcrowding head on, using tactics such as crowd dispersal, branding, technology and tourist taxes, to name a few. Plus: a glance at overtourism post-pandemic,TOPOSOPHY’s report on overcrowding for the Pacific Asia Travel Association (the first of its kind on this topic), and a sit-down with TOPOSOPHY’s head of insights, Peter Jordan.