DMOs AND THE SHARING ECONOMY
TAKING THE LEAP
This report discusses the role of the sharing economy in city tourism. While it's easy to see the sharing economy as a cluster of challenges, in reality it can be a useful tool for city authorities to manage destinations effectively, connect visitors with local experiences and bring economic benefits to local people. However it also has to be regulated in a way that is fair to all stakeholders.
The more the different segments of the tourism sector realize the dynamics of the sharing economy the more we expand the scope of our work on practical aspects and implications. TOPOSOPHY has produced this free discussion paper for DMOs to help understand their role, and plan the way ahead. The paper includes:
Analysis of recent trends in the sharing economy, and consumer motivations for using sharing economy services
Discussion of how DMOs can update their regulations on sharing economy activities
Practical tips on building a sharing economy impact assessment, and monitoring systems
Step-by-step guide to making the sharing economy work in favour of the destination and local residents